quitter in you

Quitter In You

The American Lung Association is supporting smokers in their efforts to quit for good through the “Quitter in You” smoking cessation campaign.  The campaign aims to empower people trying to quit smoking by acknowledging that past quit attempts are not failures, but are normal and necessary steps along the way to quitting for good.

Most smokers are not successful the first time they try to quit and require multiple attempts to quit smoking for good. The important thing is to never quit on yourself. Visit quitterinyou.org for tools and tips from the American Lung Association.

Visit http://www.quitterinyou.org or http://www.elganadorenti.org.

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air collector

Breathe Smarter

The American Lung Association has created a resource that will help protect the health of your viewers: a FREE app (Apple and Android) that provides life-saving information on local air quality. This information is vital for people living with lung disease like asthma or chronic obstructive pulmonary disease (COPD), people with heart disease or diabetes, and older adults and children. We're certain that this app will help people live healthier and happier lives, giving them a valuable tool to monitor ozone and particle pollution, and the opportunity to sign up for air updates with alerts about unhealthy air days in their community.

Our new PSAs are different than anything we've done before. We hope that you'll find the PSA messaging and the creative to be compelling and unique, especially since the app download is in the PSA's call to action. Thank you in advance for your consideration in donating some muchneeded air time to the American Lung Association. Get the app here: www.lung.org/stateoftheairapp.

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clean air act

Healthy Air

The American Lung Association is leading efforts with its Healthy Air Campaign to defend the ability of the U.S. Environmental Protection Agency (EPA) to implement and enforce the Clean Air Act, passed with overwhelming bipartisan Congressional support in 1970. The Clean Air Act has enabled the U.S. to cut emissions of the six most widespread air pollutants by 60 percent. Last year alone, the Clean Air Act has saved the lives of over 160,000 people, according to preliminary estimates.

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seals

Christmas Seals Promotional Video

This b-roll promotional video was created by the American Lung Association for use by television stations nationwide in news segments about this year's Christmas Seals Campaign. The footage features festive holiday merchandise along with fun, family Christmas Seals activities.

Christmas Seals Come to Life

The American Lung Association annual Christmas Seals Campaign is celebrating more than 100 years of giving this holiday season. The Christmas Seals tradition began in 1907, to conquer tuberculosis. Today, the American Lung Association is dedicated to improving life, one breath at a time by battling all forms of lung disease. To shop or learn more, visit www.ChristmasSeals.org.

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Fighting For Air

The American Lung Association has launched its first nationwide public service advertising (PSA) brand campaign in more than a decade in an effort to raise awareness and engage people in the mission of the century-old public health charity. The campaign includes television, radio, print and out-of-home elements, all of which emphasize the American Lung Association's brand platform and tagline, "Fighting for Air."
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state of the air

State of the Air Report 2010

Breathing polluted air can seriously harm your health and even shorten your life. State of the Air is a report card on air pollution in communities across the nation. The more you learn, the more you can protect your health and take steps to make our air cleaner and healthier.

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S. Epatha Merkerson, 2009 National Celebrity Christmas Seals Chairperson

The American Lung Association has brought back a time-honored tradition this year by capturing the Christmas Seals Celebrity Chairperson in a photograph with the 2009 Christmas Seal. This year’s chairperson, S. Epatha Merkerson, joins a long and distinguished list of celebrities and entertainers who have served as Chairpersons of the Christmas Seals Campaign. S. Epatha Merkerson is an Emmy, Golden Globe and SAG Award winner, and has won critical acclaim for her brilliant work in theatre, television and film.

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Public Service Announcements featuring Ed Begley, Jr.

PSAs Featuring American Lung Association Volunteer Spokesperson Ed Begley, Jr.
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Casino Workers Deserve Better

After working for more than two decades in a well known casino, Vinnie Rennich found that he had become stricken with lung cancer despite never having smoked tobacco products. Vinnie was fired from his job after becoming a vocal advocate for the health of other casino workers. This is Mr. Rennich’s story in his own words.
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Freedom From Smoking

Public service announcements in support of the Freedom From Smoking online program.
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Air Pollution

Janice Nolen, AVP National Policy & Advocacy at the American Lung Association

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Air Pollution

Dr. Norman Edelman, Chief Medical Officer of the American Lung Association
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One Breathe
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Asthma Attacks
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B-rolls, Smoking
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B-rolls, Asthma
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B-rolls, Pollution
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Sarcoidosis: Bernie Mac
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Healthy Air
"Soot From Traffic" "Soot Standards" "Thank You" "Thank You Pres. Obama" "Rep. Upton"
7" x 10" (Full Page) 7" x 10" (Full Page) 10" x 13.5" 7" x 10" (Full Page) 11.33" x 5.21" Outdoor Poster
"Roll Call" "Smog Standards" "Thank You" "Lunch Box" “Air Standards”
10.5" x 15" 11" x 17" Senator Jon Tester 7" x 10" 10" x 13.5"
    Senator Susan Collins  
cleanairact
“Red Carriage” "Exhale, Inhale" "Clean Air Act" "Sign Up" "Stronger Standards"
10" x 13.5" 10.5" x 15" 7" x 10" (Full Page) 7" x 10"Letter 10" x 13.5"
        8.5" x 14"
        20.25" x 13.75"

Fighting For Air - Magazine (English and Spanish)
Clean Energy
Kids
Smoke Free
Vehicles
"Clean Energy" "Kids" "Smoke Free" "Vehicles"
7" x 10" (Full Page)
7" x 4.875" (1/2 Horiz)
7" x 4.875" (1/2 Horiz) (Span)
2.25" x 10" (1/3 Vert) (Span)
7" x 10" (Full Page) (Span)
7" x 4.875" (1/2 Horiz)
7" x 10" (Full Page)
2.25" x 10" (1/3 Vert) (Span)
7" x 10" (Full Page) (Span)
7" x 4.875" (1/2 Horiz) (Span)
7" x 10" (Full Page)
7" x 4.875"(1/2 Horiz)
2.25" x 10" (1/3 Vert) (Span)
7" x 4.875" (1/2 Horiz) (Span)
7" x 10" (Full Page) (Span)
7" x 10"(Full Page)
7" x 4.875" (1/2 Horiz)
7" x 4.875" (1/2 Horiz) (Span)
2.25" x 10" (1/3 Vert) (Span)
7" x 10" (Full Page) (Span)

Fighting For Air - Newspaper (English and Spanish)
Clean Energy
Kids
Smoke Free
Vehicles
"Clean Energy" "Kids" "Smoke Free" "Vehicles"
6.437" x 10.5" (1/2 Vert)
4.72" x 6.15" (Span)
9.63" x 12.46" (Span)
6.437" x 10.5" (1/2 Vert)
9.63" x 12.46" (Span)
4.72" x 6.15" (Span)
6.437" x 10.5" (1/2 Vert)
4.72" x 6.15" (Span)
9.63" x 12.46" (Span)
6.437" x 10.5" (1/2 Vert)
4.72" x 6.15" (Span)
9.63" x 12.46" (Span)

Christmas Seals Come to Life - Magazine (English and Spanish)
"Caroler" "Family" "Lamplighter"
7" x 10" (Full Page)
4.625" x 10" (2/3 Vert)
7" x 10" (Full Page)
4.625" x 10" (2/3 Vert)
7" x 10" (Full Page)
4.625" x 10" (2/3 Vert)
2.25" x 10" (1/3 Vertical) (Span)
7" x 10" (Full Page) (Span)
7" x 4.875" (1/2 Horiz) (Span)
2.25" x 10" (1/3 Vertical) (Span)
7" x 10" (Full Page) (Span)
7" x 4.875" (1/2 Horiz) (Span)
7" x 10" (Full Page) (Span)
7" x 4.875" (1/2 Horiz) (Span)
2.25" x 10" (1/3 Vertical) (Span)
Newspaper (Spanish)
"Caroler" "Family""Lamplighter"
4.72" x 6.15"
9.63" x 12.46"
9.63" x 6.15"
9.63" x 6.15"
4.72" x 6.15"
9.63" x 12.46"
4.72" x 6.15"
9.63" x 12.46"
9.63" x 6.15"
Sarciodisis - Magazine    
   
"Bernie Mac"    
7" x 10" (Full Page)    

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Breathe Smarter

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Smartphone "State of the Air" App, b-roll
Broadcast :04:00 mov
HD Available, Please Contact Us Here

Healthy Air

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"Red Carriage Travels to Power Plants" "Red Carriage" "Red Carriage, II"
Broadcast :60 mp4 Broadband :30 mov Broadcast :30 mov
Healthy Air    

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"Secondhand Smog"    
Broadcast :30 mov    
Christmas Seals Come to Life

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"Caroler" "Family" "Lamplighter"
Broadcast :20 mov Broadcast :30 mov Broadcast :20 mov

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"2010 B-roll"    
Broadcast 4:30 mpg    
State of the Air - 2010 Report Fighting For Air

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Janice Nolen - 120 seconds "General" "Smoke Free"
Broadcast :120 wmv Broadcast :30 mov Broadcast :20 mov

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"Worth Breathing" "Voice of Change" "La Voz Del Cambio"
Broadcast :20 mov Broadcast :30 mov Broadcast :30 mov (Spanish)
Ed Begley on Air Pollution Casino Workers and Smoking

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"Version 1" "Version 2" "Casino Workers"
Broadcast :10 mov
Broadcast :30 mov
Broadcast: 60 mov
Broadcast :30 mov Broadcast 6:00 mov, unencoded
Freedom From Smoking

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"Female" "Male" "Male runner"
Broadcast :30 mpg Broadcast :30 mpg Broadcast :30 mpg
Air Pollution - Janice Nolen, AVP National Policy & Advocacy at the American Lung Association

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"B- roll, clip 1" "B- roll, clip 2" "B- roll, clip 3"
Broadcast :60 mpg Broadcast :60 mpg Broadcast :60 mpg

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"B- roll, clip 4 "B- roll, clip 5"
Broadcast :60 mpg Broadcast :60 mpg
Air Pollution - Dr. Norman Edelman, Chief Medical Officer of the American Lung Association

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"B- roll, clip 2" "B roll, clip 3" "B- roll, clip 4"
Broadcast :60 mpg Broadcast :60 mpg Broadcast :60 mpg

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"B-roll, clip 1"
Broadcast :60 mpg
B-Rolls, Smoking One Breathe

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"Young Smokers" "Norm Edelman" "Michael Tolcher"
Broadcast :60 mpg Broadcast :30 mpg Broadcast :60 mpg
Asthma Attacks

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"Young Girl and Family" "Doctor's Exam" "Young Boy and Family"
Broadcast: 30 mpg (Spanish) Broadcast :30 mpg Broadcast :30 mpg

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"Young boy and Family" "Young Girl and Family"  
Broadcast :30 mpg (Spanish) Broadcast :30 mpg
B-Rolls, Asthma

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"Action Plan, no audio " "African-American Health" "Asthma Form, no audio"
Broadcast :60 mpg Broadcast :60 mpg Broadcast :15 mpg

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"Control Test, no audio" "Doctors Ofice, no audio" "Doctor on HFC Inhaler, clip 1"
Broadcast :30 mpg Broadcast :60 mpg Broadcast :10 mpg

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"Doctor on HFC Inhaler, clip 2" "Flu Awareness" "HHS General"
Broadcast :10 mpg Broadcast 120 seconds Broadcast :30 mpg

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"Young Man on HFC Inhaler, clip 1" "Young man on HFC Inhaler, clip 2" "Young man on HFC Inhaler, clip 3"
Broadcast :30 mpg Broadcast :30 mpg Broadcast :30 mpg
B-Rolls, Air and Environment Pollution

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"Air Monitor Station, no audio" "Traffic Pollution, no audio" "Alternative Power, no audio"
Broadcast :15 mov
Broadcast :15 mpg
Broadcast :15 mpg Broadcast :15 mpg
Broadcast :15 mov

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"Environment Friendly Cars, no audio" "Particles in the Lungs" "Ozone in the Lungs"
Broadcast :30 mpg
Broadcast :30 mov
Broadcast :15 mpg
Broadcast :15 mov
Broadcast :15 mov
Broadcast :15 mpg

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"Industrial Pollution"    
Broadcast :60 mov
Broadcast :30 mov
   

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The Quitter In You, 2013

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"Becca" "Carmen" (Spanish)
Radio :60 mp3 Radio :60 mp3

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"Carlos" "Lucas" (Spanish)
Radio :30 mp3 Radio :30 mp3

Janice Nolen, AVP National Policy & Advocacy at the American Lung Association

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"Health Issues" "Overview" "What is air pollution?"
Radio :60 mp3 Radio :60 mp3 Radio :60 mp3
Janice Nolen  

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"What We Are Doing?" "What You Can Do"  
Radio :60 mp3
Radio :60 mp3
 


To download files: For a single file: PC - click on blue filename to view or save; MAC - command and left click on filename to view or save. To download multiple files, check boxes and proceed to 'download basket' tab. You will be asked to install a Java Applet. More information.
Documents
Description Download or Link
Clean Air Act: Letter Sent to All Hill Offices pdf
Push for Stronger Smog Standards Press Release pdf
State of the Air 2010 - History Report pdf
State of the Air 2010 - Report pdf
State of the Air 2010 - Appendix A: Methodology pdf
State of the Air 2010 - MultiMedia Release link
State of the Air 2010 - National Press Release link
State of the Air 2010 - Zip Code Widgets link
State of the Air 2010 - FAQ link
Press Release Most Smokers Make Multiple Quit Attempts Before They Quit Smoking for Good, American Lung Association Launches New Smoking Cessation Campaign, Offers Support for the “Quitter in You”, WASHINGTON, D.C., September 30, 2009 pdf
Press Release S. Epatha Merkerson Lends Star Power to Support the American Lung Association’s Christmas Seals Campaign as Celebrity Chairperson, WASHINGTON, D.C., October 15, 2009 pdf

To download files: For a single file: PC - click on blue filename to view or save; MAC - command and left click on filename to view or save.

Breathe Smarter
"National"
48 x 69 Bus Shelter
69 x 47 Mallscape
14 x 48 Bulletin 15x23 One Sheet
24 x 12 Kiosk 48x14 Taxi Top

Healthy Air
"Red Carriage Billboard" "Secondhand Smog"
Billboard jpg
14 x 48 pdf

Fighting For Air - Out of Home
Beach Girl Bubble Boy Car Mirror
"Beach Girl" "Bubble Boy" "Car Mirror"
Airport .tif
14 x 48 .tif
30 Sheet .tif
Airport .tif
14 x 48 .tif
30 Sheet .tif
Airport .tif
14 x 48 .tif
30 Sheet .tif

Christmas Seals - Collateral
S. Epatha Merkerson S. Epatha Merkerson
"S. Epatha Merkerson" "S. Epatha Merkerson"
low res jpg
hi res jpg
low res jpg
hi res jpg

To download files: For a single file: PC - click on blue filename to view or save; MAC - command and left click on filename to view or save.
To download multiple files, check boxes and proceed to 'download basket' tab. You will be asked to install a Java Applet. More information.